
Value Chain Approach
Value Chain: Cohesive Approach, Maximum Value.
Value chains represent all the steps and links in a system from beginning to end. When every step and link performs at its best, the entire value chain performs at its best. Businesses and non-profits benefit from enhanced value chain management.

Raw Materials ⇢
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Distribution ⇢
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Processing ⇢
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Retail ⇢
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Manufacturing ⇢

Consumer ✓
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Pharmaceutical Serialization
In today’s global economy, firms must think in terms of value chains and act on them. This is more than semantics. Optimal or smart value chain management enhances stakeholder value throughout the value chain.
A smart value chain looks holistically at the entire supply chain and focuses on delivering value to the end customer. Organizations operating with a smart value chain mindset are less likely to experience disruption in their supply chains due to tighter integration with suppliers and shared objectives – delivering their product or service to the end customer as efficiently as possible.
Value chain efficiency, effectiveness, relevancy and sustainability represent the wave of the future for business competitiveness – a wave that businesses are beginning to ride around the world and a wave firms must learn to ride better than their competitors.

Solutions to Societal Challenges
Value chains can deliver tremendous value to non-governmental organizations, as well as businesses trying to solve critical world challenges. The Axia Institute researchers are studying value chains that impact reliable food supplies and fresh drinking water supplies in arid regions. The holistic value chain view can lead to streamlined, pragmatic solutions by looking at the whole system and the relationship to its parts.
Value chain efficiency, effectiveness, relevancy and sustainability represent the wave of the future for business competitiveness – a wave that businesses are beginning to ride around the world and a wave firms must learn to ride better than their competitors.
News and Events
Michigan State University’s Axia Institute Announces the Launch of Axia Lab™
The Axia Institute of Michigan State University announced the creation of Axia Lab™, a premier research and consulting service leading the way in radio frequency identification (RFID) tagged item assessments, testing, compliance, and technical implementations.
New Director of Research & Development
Michigan State University’s Axia Institute Lead Researcher, Bahar Aliakbarian, Ph.D., has been promoted to Director of Research & Development.
Comments on the FDA’s Drug Supply Chain Security Act, an important area of focus for our Institute
Read more about our proposed collaborative approach for helping secure the supply chain for prescription drugs using interoperable GS1 standards.
Meet Our 2021 Intern Class
Join us in welcoming the Axia Institute’s 2021 Intern class! We cannot wait to see what they accomplish throughout the course of this internship. Learn more about Satwik, Drew, Sadana and Nate in our most recent blog post.
New Axia Executive Director Named
John Hatfield has been appointed the new Executive Director of The Axia Institute, replacing Dr. Charles Hasemann, who has served as Interim Executive Director since January 2021.
Exploring Supply Chain Management Strategies – Event Recap
On May 19, the Axia Institute hosted its third Revolutionizing Patient Safety webinar titled Exploring Supply Chain Management Strategies with a Patient-Centric Approach.
Patient Safety: Exploring Supply Chain Management Strategies – Webinar
May 19, 2021
About: During the 3rd installment of our Revolutionizing Patient Safety Webinar series, we will discuss different supply chain management strategies…
Revolutionizing Patient Safety Webinar Series: Event Recap
Revolutionizing Patient Safety Webinar Series: Event Recap
On April 14, the Axia Institute hosted its second Revolutionizing Patient Safety webinar titled The Patient-Centric Supply Chain for Prescription Drugs.
Joining Axia for this webinar were Ghasda Ashkar, Pharm. D., Director of Ambulatory Pharmacy Services, UCLA Health, and Jillian Foster, Pharm. D., Pharmacy Service Line Administrator, Baptist Memorial Health Care.
Axia Institute Research Leader Dr. Bahar Aliakbarian moderated the session along with Mark Karhoff, Principal at Ten Count Consulting. During the webinar our pharmacy participants shared their perspectives on the patient-centric supply chain while sharing their challenges and opportunities for improvement.
Slides from this session are available for download, as is the Zoom replay.
Patient-Centric Supply Chain Webinar
April 14, 2021
About: The Axia Institute is hosting a webinar on the transformation to the Patient-Centric Supply Chain for Prescription Drugs….
Bahar Aliakbarian Presents at the Midland Business Alliance
March 16, 2020
Dr. Bahar Aliakbarian of the Axia Institute recently presented at the Midland Business Alliance’s February Issues and Answers session. The event, Employers’ Update on the Opioid Crisis featured a panel of professionals from the medical field, health agencies and academia. The panel addressed workplace challenges caused by the opioid crisis and outlined strategies for managing these risks.

Partnerships:
Collaborating for Success
Bridging the gap from theory to real-world application.

Education:
Developing Your Skills
Graduate studies, certificate programs and seminars in value chain creation and optimization.

Contact:
The Axia Institute
Have questions? Learn more about how you can get involved with The Axia Institute.
Connect with
Unrivaled Expertise
Bridging the gap from theory to real-world application.
The Axia Institute is affiliated with many leaders in value chain creation and development, including the MSU Eli Broad College of Business, whose supply chain management program consistently ranks #1. We routinely draw on all our partners’ expertise to better serve you.

