
Value Chain Approach
Value Chain: Cohesive Approach, Maximum Value.
Value chains represent all the steps and links in a system from beginning to end. When every step and link performs at its best, the entire value chain performs at its best. Businesses and non-profits benefit from enhanced value chain management.

Raw Materials ⇢
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Distribution ⇢
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Processing ⇢
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Retail ⇢
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Manufacturing ⇢

Consumer ✓
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Pharmaceutical Serialization
In today’s global economy, firms must think in terms of value chains and act on them. This is more than semantics. Optimal or smart value chain management enhances stakeholder value throughout the value chain.
A smart value chain looks holistically at the entire supply chain and focuses on delivering value to the end customer. Organizations operating with a smart value chain mindset are less likely to experience disruption in their supply chains due to tighter integration with suppliers and shared objectives – delivering their product or service to the end customer as efficiently as possible.
Value chain efficiency, effectiveness, relevancy and sustainability represent the wave of the future for business competitiveness – a wave that businesses are beginning to ride around the world and a wave firms must learn to ride better than their competitors.

Solutions to Societal Challenges
Value chains can deliver tremendous value to non-governmental organizations, as well as businesses trying to solve critical world challenges. The Axia Institute researchers are studying value chains that impact reliable food supplies and fresh drinking water supplies in arid regions. The holistic value chain view can lead to streamlined, pragmatic solutions by looking at the whole system and the relationship to its parts.
Value chain efficiency, effectiveness, relevancy and sustainability represent the wave of the future for business competitiveness – a wave that businesses are beginning to ride around the world and a wave firms must learn to ride better than their competitors.
News and Events
Additional Axia Student Interns
Please join us in welcoming Aditya and Sentthur to The Axia Institute for their Internships!
The Axia Institute’s Bahar Aliakbarian Presents on Sustainability in Helsinki, Findland
RFID has shown great potential regarding sustainability in the healthcare industry. The Axia Institute’s Director of Research and Development, Bahar Aliakbarian, presents in Helsinki, Finland and elaborates on the crucial role RFID can have in the sustainability of our healthcare system.
Summer 2022 Interns
Please join us in welcoming Angelica and Joey to The Axia Institute for their Summer Internships!
RFID Uses, Benefits, and Costs: Literature Review and Key Informant Interviews
Hospital systems are seeking processes and technologies that will create a better patient experience while also reducing costs. The Axia Institute, with support from IntelliGuard, has investigated RFID usage in hospital systems as it has shown great potential for the industry.
RFID for Healthcare Standardization and Interoperability
The Axia Institute expands their memberships in the technology and healthcare industries along with making advancements in RFID standardization to track medical devices and pharmaceuticals.
Axia Institute Spearheads Research on Healthcare Value Chain
As the healthcare industry continues to face growing challenges, the Axia Institute is connecting with providers across the industry to help develop solutions.
Axia Institute Research Grant – From Cherry Pits to Cosmeceuticals
MSU’s Targeted Support Grant for Technology Development (TSGTD) awarded the Axia Institute’s Dr. Bahar Aliakbarian into transforming cherry pits to cosmeceuticals.
Establishing Grades for Pharmaceutical RFID Tag Performance
In the Axia Lab, RFID technology is used to test tags that are graded based on GS1 Tagged Item Performance Protocol (TIPP) Guidelines, establishing more reliable performance of tagged items.
Axia Institute empowers innovation in pharmaceutical industry
Spring 2022 Virtual Event
About: The program’s structure is based upon a portion of the graduate-level Supply Chain Management concentration in The Eli Broad College …
Fall 2022 Value Chain Certificate Program
Spring 2022 Virtual Event
About: The program’s structure is based upon a portion of the graduate-level Supply Chain Management concentration in The Eli Broad College …

Partnerships:
Collaborating for Success
Bridging the gap from theory to real-world application.

Education:
Developing Your Skills
Graduate studies, certificate programs and seminars in value chain creation and optimization.

Contact:
The Axia Institute
Have questions? Learn more about how you can get involved with The Axia Institute.
Connect with
Unrivaled Expertise
Bridging the gap from theory to real-world application.
The Axia Institute is affiliated with many leaders in value chain creation and development, including the MSU Eli Broad College of Business, whose supply chain management program consistently ranks #1. We routinely draw on all our partners’ expertise to better serve you.

